Leadership & Board

A balanced model built for independence.

GIRA is governed through a balanced representation model designed to ensure independence, transparency, and equal industry participation.

Governance Structure

Equal airline and supplier representation.

The Board of Directors consists of equal airline and supplier representation to prevent dominance by any single commercial interest — and to maintain GIRA’s neutrality.

Board members are elected through separate airline and supplier voting processes to ensure balanced representation across the inflight retail ecosystem.

What The Board Oversees

The remit of the Board of Directors.

01

Strategic direction

Setting GIRA’s long-term priorities and the agenda for the inflight retail industry.

02

Industry initiatives

Sponsoring standards, benchmarking, and collaboration programmes across members.

03

Governance

Upholding the statutes, neutrality, and balanced representation of the association.

04

Financial oversight

Approving budgets and ensuring responsible, transparent stewardship of resources.

05

Policy priorities

Guiding regulatory cooperation and the positions GIRA advances on behalf of members.

06

Long-term development

Growing membership, partnerships, and the lasting capacity of the association.

Members of the Board

Elected leadership from across the industry.

Airline seat Supplier seat
Rezi Mandaria Airline seat

Rezi Mandaria

Chairman — Airline representative

Group Retail Manager at Wizz Air Group.

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Laura Roesges Supplier seat

Laura Roesges

Vice-Chairwoman — Supplier representative

Chief Executive Officer at AirFi.

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headshot Airline seat

To be elected

Director — Airline representative

headshot Supplier seat

To be elected

Director — Supplier representative

headshot Airline seat

To be elected

Director — Airline representative

headshot Supplier seat

To be elected

Director — Supplier representative

Association Staff

The team running GIRA day to day.

Aleksejs Romanovs

Aleksejs Romanovs

Managing Director / Airline coordinator

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Zigmars Valujevs

Zigmars Valujevs

Commercial Director / Supplier coordinator

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Vladimirs Andrejevs

Vladimirs Andrejevs

Head of IT and Development

Asne Asnate Petrevica

Asne Asnate Petrevica

Head of Communications

Skaidrite Bulmeistere-Ikauniece

Skaidrite Bulmeistere-Ikauniece

Head of Training Academy

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Join GIRA

Help shape the standards of inflight retail.

Airlines, suppliers, and service providers join a neutral platform for benchmarking, data, advocacy, innovation, and supplier-airline matchmaking.